Should I focus on clarity or jargon when writing content?

After I watched this Matt Cutts answer, I knew it had to be shared in the blog, for clarity’s sake.

Agreed? Comments always welcome, but keep them simple ok?

Blog Regularly

Did you know: B2B companies that blog regularly see a 67% increase in leads per month than those that don’t. #b2b #business

How to Set Up Google Analytics Content Grouping – Analytics Talk

http://cutroni.com/blog/2014/01/09/set-google-analytics-content-grouping/

Business Needs for the website you have now.

Goals and Objectives

XXX is the [describe company here]. XXX has operated a website for some years. With advancing technology and the rise of social media, XXX needs to redesign their website to align with the goals of the business and the target audience.

XXX needs a website that functions as a powerful marketing and communications tool for other sector bodies, key stakeholders and other interested parties.

http://101ways.wpelevation.com/proposal-download/ is the source, download the full proposal template to help with Business Needs, Target Audience Needs, offer Solutions, and have an understandable Fee Summary.

Good job http://101ways.wpelevation.com

10 Outstanding Chrome Extensions to Boost Your Productivity

http://www.cssreflex.com/2013/11/10-outstanding-chrome-extensions-boost-productivity.html/
And that’s a list that will grow, Chrome book assures that will happen.  Is there an app missing from this list?

Posted from WordPress for Android

Small Business Saturday

There’s an event coming on November 30th, 2013 called Small Business Saturday  more information is available from the official website https://www.americanexpress.com/us/small-business/Shop-Small/

Share where you’ll shop small on Nov. 30

Choosing the right domain name.

There are several links online for choosing the right domain name.

Here’s a collection of same I gathered this AM, not really to be considered as a blogroll, that will be added later, these links are meant as a reference group to help chose a domain name.

These links will be part of a forth coming Web Development Guide that’s on the ‘drawing board’ now.

http://moz.com/blog/how-to-choose-the-right-domain-name

http://www.domainsuperstar.com/how-to-choose-a-domain-name

http://r-rwebdesign.com/domain_check.asp

http://www.wordtracker.com/academy/how-to-choose-domain-name .

http://bloggingwithamy.com/how-to-choose-a-domain-name/

http://john.do/domain-name/

http://www.smashingmagazine.com/2009/05/02/the-effective-strategy-for-choosing-right-domain-names/

http://www.dailyblogtips.com/the-7-characteristics-of-good-domain-names/

Google Analytics URL Destination Goals

 Find Out if Your Online Marketing Efforts are Getting Results with Google Analytics URL Destination Goals

http://blog.kissmetrics.com/google-analytics-url-destination-goals/

OK, so here’s the how to setup Google Analytics URL Destination Goals, do you know your  website’s desitination URL’s?  Where are you trying to get things to ‘happen’?  Oh, you don’t well ask the marketing team they know.

Just review the plan you have for the website, and that will show you the desination URL’s  that you intend for people to visit.   The About Us page for instance and so on, make that list and then using this good information you can setup 20 different goals.

And yes, we talk about goals for websites with users on a nearly regular basis, to answer the ‘why’ questions that come about.

Comments?

BookBub for ebook readers

https://www.facebook.com/guyrcook/posts/10151576231666540    an excellent source for ebook bargains

Making Good Content on the WWW

Sometimes in ‘surfing’ you find a page with an issue of some kind or another, and the question I have is did you tell the site owner about it? Send an email to them via their contact page (unless of course that’s the issue) or even better call them on the phone? If the ‘what goes around, comes around’ is true, then each time you help out another webmaster’s project they also can be charged with paying their dues and corrections can be a part of what they do.

I was just on the phone pointing out an error in anchor text to a customer, they thanked me, and for the days that we don’t make lots of money, thank you’s will have to do.

Guy